The general management business game for universities and business schools
MARGA makes management tangible!
MARGA for Students is an open online business game competition: each team competes directly with teams from other degree programs and universities. Teams from different universities and degree courses (with up to six students per team) manage their own virtual company, develop strategies and implement them operationally.
Over a total of seven periods, the aim is to develop products, position them on the market and sell them. Learning videos with live Q&A sessions after each game period and the Online Course “Financial Basics” create a theoretical basis and provide a link to the content of the business game. MARGA for Students is available in English and German.
The program at a glance
Target group: Students in their first degree (bachelor’s and master’s programs) in economics and social sciences, industrial engineering, business informatics, etc.
Next date: April 27 – June 18, 2026, registration deadline: April 13, 2026
Time commitment: Approximately 45 hours in total (flexible scheduling) spread over 8 weeks
Price: €800 per team (up to six people).
Implementation: Full-service package with complete implementation and communication (no license model); the program takes place online in English and German (can be changed at any time).
Technology: Online access via standard browser (no additional software installation required)
Your option: The learning content can be tested in a final exam. We will provide you with possible questions and answers.
Award: In 2024, MARGA for Students was awarded the Comenius-EduMedia Seal and the Comenius-EduMedia Medal.
Are you interested
in our MARGA
business game?
Book a free online meeting now. We are always there for you personally and will be happy to consult you.
Learning objectives
Students steer their own virtual company and put their managerial knwoledge and skills into practice.
- Deepen and apply managerial topics
- Align all company divisions and functions
- Make substantial corporate decisions and discover the role of managers
- Develop entrepreneurial thinking and acting
- Discover management as team work
Our trial offer: New customers can register their first team free of charge.
Learning contents
From targets via corporate strategy to sustainable returns: Students manage the whole corporate process. Thus, MARGA offers a unique knowledge transfer to entrepreneurial thinking and acting.
- Marketing: Product, Price, Placement and Promotion
- Competitive strategies: Cost Leadership, Differentiation, Focus (Niche)
- Portfolio Management: Cash cows, Dogs, Question marks, Stars
- Production planning and capacity management
- Investment planning
- HR management
- Procurement and logistics
- Make-or-buy decisions
- Internal and external financing, equity and debt financing
- Management of receiveables and accounts payable
- Value-based Management
- Financial reports: Balance sheet, Income statement, Cashflow statement, Segment reporting
- Cost accounting: Full costing, Direct costing
- KPIs – Profitability, Liquidity, Financing, Asset structure
- Foreign currency/Hedging
- Organisation und interaction in a team
- Team ability
- Self-organisation
- Communication
- Virtual Teamwork
- Project management
Further information for download
Time schedule summer semester 2026
PDF 129 KBFactsheet MARGA for Students
PDF 4 MB
Registration MARGA for Students
Conditions:
- The participation fee per team is €800 plus VAT.
- Each team consists of up to six people.
- New customers can register their first team for the program free of charge.
