Dr. Christoph Heinen unterstützt ein Team während der Gruppenarbeit

Customized business game

Your individual business simulation

An individual program that is
tailored to your company

We develop flexible programs for you with your desired thematic focus in various formats. We focus on your target groups and your organizational framework. Our customized business simulations can be tailored to your individual requirements like a modular system.

You can choose the focus of your content and integrate MARGA into existing personnel development measures. Decide on the appropriate form of application, e.g. online training, a face-to-face event or a combination of face-to-face modules with distance learning phases as blended learning solution.

A selection of our customers

Are you interested in an inhouse business game?

We are happy to support you from needs analysis to implementation. Book your free consultation appointment now. We will be happy to help you.

Frau mit Tablet im Business Look
Gruppe von Leuten sitzt am Tisch und diskutiert

Customized business games

As part of our inhouse programs, we develop tailor-made and customer-specific training for you. MARGA is not an off-the-shelf product. We work together to develop a concept that either draws on tried-and-tested program sequences or can be adapted to the customer’s individual needs.

  • Stan­dard adaptions

    In the program, we address company-specific topics and special features of the industry and set content priorities. To do this, we take learning content from the business simulation and establish a concrete link to the respective client company.

  • In­di­vi­du­al adaptions

    If you would like to make further adjustments to the simulation, we will be happy to offer you the individual development of a business game with a company-specific scenario, sector-specific market environment or individual key figure system.

Zwei lachende Frauen sitzen gemeinsam an einem Schreibtisch

We coordinate our tried-and-tested program processes individually with the customer company’s contact persons in advance. The standard adjustments mentioned above are part of our in-house programs and are included in the price. For example, we analyze the client company’s annual financial statements together.

If you require adjustments to the simulation that go beyond the standard adjustments, we are happy to offer you the individual development of a customized business simulation. We can adapt our business simulations to your individual needs.

Get a free consultation!

Your benefits with MARGA

  • High Flexibility

    We offer various formats and topics that can be flexibly integrated into existing training programs.

  • Learning by Doing

    Participants learn in a self-directed manner by actively managing their own virtual company. Learned content is applied and repeated over several periods.

  • Game-based Learning

    Participants develop an understanding of the overall business context in a fun way. The competitive nature of the business game ensures interactive and motivated learning.

  • Complex and realistic simulation

    MARGA uses current scenarios that relate to real economic events and developments. The simulation game offers a complex and realistic learning environment that reflects current political and economic events.

  • Specialist know-how and soft skills

    In addition to specialist business knowledge in areas such as finance, controlling and strategy development, participants also train important soft skills such as virtual collaboration, project management, self-organization and communication skills.

  • Personal support

    We work exclusively with our own experienced and highly qualified trainers, who provide you with reliable support in terms of content and organization. We are at your service worldwide – you decide where, when and how we can support you.

Customized business games: briefly explained

Gruppe von jungen Menschen arbeiten gemeinsam am Laptop

This is what our
customers say

MARGA has been an established partner for many customers since 1971. Our partners use MARGA successfully in various target groups across all industries.

Photo of participant of the MARGA final

MARGA offers the rare possibility to learn from expensive mistakes at a convenient price.

Axel Delker Finalist MARGA Online Competition, REWE Zentral AG
Profile picture of a MARGA customer

MARGA is an integral part of our Junior Manager Program – our trainee program for executive talents. MARGA makes entrepreneurial thinking tangible without real risks. The high dedication of our trainees has paid off once more: they are in the live final today.

Ruth Ziegler Human Resources, Robert Bosch GmbH
Profile photo of a former participant in the MARGA simulation game

It was a professional pleasure having participated in MARGA! Not only because of the managerial knowledge I have refreshed and put into practice, but also because of the colleagues I had the opportunity to team up with. Apart from that, recognition must be given to the MARGA support team’s members, who were always happy to help out each and every team in the competition.

Priscila Pedrón Luzón Participant MARGA Online Competition DB Cargo
Profile picture of a MARGA customer

The seminar conveyed the functionality of a company and especially the fundamentals of accounting in a comprehensive  and practical manner and thus made an important contribution to the new training program of our management trainees.

André M. Steeg Senior Executive Manager, Dr. August Oetker Nahrungsmittel KG
Portrait photo of a blonde woman

One team, six people on four different continents and one decision to make – it is just great which possibilities we have today.

Anna-Lena Schulz Finalist MARGA Online Competition, Volkswagen AG
Profile picture of a MARGA customer

Where else can high potentials and young professionals practice to act as real entrepreneurs? We play MARGA with mixed teams in which we combine current with former trainees. Like this we achieve interdisciplinary and self organized groups. It’s amazing how much our teams learned about strategy, business management and market development in such a short time. They will certainly benefit from this experience during their day-to-day business. Above all, they both learned and laughed a lot – what a great combination.

Florian Conradi Program Manager Trainees EnBW
A MARGA customer looks into the camera

In addition to professional training, the MARGA Online Competition gives us the opportunity to promote virtual teamwork between our international locations in a targeted manner. Through high self-motivation and efficient teamwork, this year our two teams have reached the finals – we are thrilled!

Claudia Funke Team lead Human Resources, People & Culture, Develey Senf & Feinkost
Profile picture of a MARGA customer

Through the MARGA Business Simulation, I understood the connection between marketing, production and finance and how the decisions in each area affect the value of the company. Great Management Training – The online game was a lot of fun especially thanks to the competent and dedicated MARGA coaches. I would recommend the training to anyone who wants to deepen their knowledge in business management and financial ratios.

Dr. Tilmann Fahlbusch Operations EMEA Tolling Manager, Clariant
profile picture of MARGA customer

Business studies are a substantial supplement for the overall skills of our young professionals. The conveyance of know how by means of a gaming environment is particularly attractive. Our experience shows us that both studies and a competitive environment are a good combination. After the fourth year of participating at the MARGA Online Competition, this year one of our Vinnolit teams came in first – what a great performance!

Dr. Thomas Karcher Operations Director, Vinnolit GmbH & Co.KG
Photo of MARGA customer

20 Years ago I, myself participated in the MARGA Competition and today I understand why our team was not able to qualify for the next round – that is what I call sustainable learning. Today our OBI trainees participate in the MARGA Online Competition.

Holger Jöhnk Head of HR Headquarters, OBI Group Holding
Logo von Handelsblatt und ESMT

Strong partners:
Han­dels­blatt & ESMT Ber­lin

With ESMT Berlin and the Handelsblatt Media Group, we have two strong partners at our side who stand for scientific content and economic topicality. This means we always have our finger on the pulse of the times: participants in the business simulation learn about current management content in a realistic, dynamic market environment.

Exciting news

  • Excerpt from a book in which conflict is defined

    Published on February 29, 2024HR Info

    Conflict management in companies

    What is conflict management? How can conflicts be recognized and managed? And what does all this have to do with business simulations?…

  • Three young professionals stand bent over a statue and smile.

    Published on January 12, 2024HR Info

    How do I make my trainee program particularly attractive?

    Today's trainees - tomorrow's managers! Here we present our top building blocks for successful trainee programs.

  • A group of young people sit together laughing

    Published on October 8, 2023HR Info

    Learning motivation in business games

    The motivation of employees to learn plays a central role. Because those who learn with motivation and enthusiasm increase their learning success.

  • Hand turns over dice forming the words Change and Chance

    Published on August 24, 2023HR Info

    Managing change playfully Business games as the key to successful change management

    Effective change management is a critical success factor. Business simulation games prepare employees optimally for change.

  • The MARGA Awards are lined up on a table

    Published on May 26, 2023Online Competition

    The winners of the MARGA Online Competition 2022/2023 have been determined!

    After an exciting and eventful two-day live final, the winning team of this year's MARGA online business game competition has been announced!…

  • Five people working together on the MARGA business game and laughing.

    Published on May 10, 2023HR Info

    How business games help you to promote important soft skills in your company

    Not only technical expertise, but also soft skills can be trained. But how can I best promote these skills as part of further training without neglecting the development of subject-specific skills?…

  • Three persons playing the MARGA board game

    Published on April 1, 2023HR Info

    What is a business game and why is it suitable for employee development?

    Find out what a simulation game actually is and why it is particularly suitable as a learning method.

  • Three men sit in front of their laptops laughing and planning their business game scenario.

    Published on March 9, 2023HR Info

    Online, in-class, blended learning

    What are the advantages of the different learning formats and what is the most suitable option for me?…

  • Logo of Brandon Hall Award

    Published on December 19, 2022Online Competition

    The MARGA Online Competition is awarded with the Brandon Hall Gold Award

    At this year's Excellence in Technology Awards of the Brandon Hall Group, the MARGA Online Business Game Competition was honored with the Gold Award in the category "Learning & Development: Best Advance in Gaming or Simulation Technology".

  • Many cubes with a person as an icon are connected to each other

    Published on December 10, 2022HR Info

    Challenge agility

    Why are business simulations particularly suitable as a further training measure to train managers in the basic understanding of business management?…

  • Dices forming the word FAQ

    Published on July 26, 2022Online Competition

    FAQs of HR managers about the MARGA Online Competition

    Here you will find the most frequently asked questions from recruiters about the MARGA online management game competition and our answers.

  • A man sits in front of his laptop and working on the MARGA business game

    Published on July 11, 2022HR Info

    Online learning is not a stopgap solution

    From a didactic point of view, an online simulation game offers an extraordinarily intensive and sustainable learning experience compared to face-to-face training, precisely because the participants usually have more time available.

Do you have any questions?

We will be happy to help you!

Please enable JavaScript in your browser to complete this form.
This site is registered on wpml.org as a development site. Switch to a production site key to remove this banner.