MARGA is a business simulation in which the participants experience management live. According to your strategic orientation of your training course you can define a focus on one of the following topics: General Management, Strategy & Marketing, Finance & Controlling, Team Development or Service Management. We will implement this focus within the business simulation itself as well as within additional offers as in-class key speeches or webinars.
In our classical MARGA Industry the participants gain an overall entrepreneurial perspective. Here all functional areas of a company (marketing, production, finances & controlling) are equally considered and their cross-function becomes clear.Read more
Companies have to position and assert themselves on the market in order to achieve company growth and success. The Strategic Management then operates as a compass which brings in line all other operational decisions. The simulation illustrates the Marketing and Strategy issue in a figurative manner so that operational decisions can then follow.Read more
The financial perspective is absolutely necessary for the evaluation of entrepreneurial success. Next to deepening the knowledge of and interrelations between external and internal accounting, our MARGA business simulation also highlights the actual benefits of using accounting and finance tools.Read more
Efficient teamwork is the basis for company success and a key competency on all hierarchical levels. MARGA supports you in this topic: Online especially for teams on different locations or with in-class seminars.Read more
The specific peculiarities have a high impact on customer behavior and, therefore, pose increasing challenges for management and marketing. The business simulation MARGA Service addresses the peculiarities of service companies: As in reality, there is a clear focus on the customer.Read more